Marketing Management gives you the power to succeed.
Gather information easily.
Making sense of the vast information in your database is often a daunting task for marketing professionals. You track all interactions with your customers and prospects, profile them, service their accounts, and keep building this data repository over the years. Now there’s an easier way.
Target the perfect audience.
CRM 7 allows you to run searches on ANY combination of data that is stored in the system. With CRM 7, you are able to create an unlimited number of queries and assign to user groups. This allows you to pinpoint the exact audience you would like to reach. After this is accomplished, you can execute all sorts of campaigns – direct mail, email, call center, you name it – in a matter of minutes.
Automate results. You can build automated events that are triggered based on the rules you define. Constantly track results and analyze data with industry standard reporting tools so you can determine things like cost per lead, cost per opportunity, numbers of sales, total amount sold per campaign, and more. You can also designate contacts to an unlimited number of campaigns and track their results. |